Bachelor of Management (Honors) in Business Analytics

BM (Honors) in Business Analytics

UGC APPROVED – OFFERED BY NSBM

Duration - 4 Years (Full time)

Business Analytics is a relatively new discipline that helps organizations make sense of the huge amount data that is being collected through a variety of sources. It uses a combination of business and data analysis techniques to uncover information in the data, enabling organizations to improve their operational efficiency based on customers’ priorities. Hence, if you like mathematics, interested in web and social media and would like to know how they are used for creating value, this is the right programme for you.

Bachelor of Management (Honors) in Business Analytics degree at the Faculty of Business is the most sought-after degree in the post-pandemic era as in today’s world of big data, multinational companies increasingly require the skills of talented business analysts to deliver data models, insights, and strategic solutions. The Business Analytics graduates aim to develop business administrative, data management and investigative skills with hands-on lessons in several software packages required in the Business Analytics field.

KEY FEATURES

UGC Approved 4-year honour’s degree with business in general, and business analytics in particular with industry placement and supervised research project element
A unique and up-to-date collection of modules with electives to cater to the Business Analytics career pathway
Access to state-of-the-art business analytics software tools
Work on real-world projects, practice with the analysis tools used by professionals and become a confident Business Analyst

PROGRAMME CONTENTS

Year 1

Management Process
Business Communication
Financial Accounting
Micro-economics
Soft Skills Development
Introduction to Business Analytics
Fundamentals of Mathematics
Computer Applications
Statistics for Analytics I
Academic Writing

Year 2

Human Resource Management
Marketing Management
Finance Management
Operations Management
Introduction to Information systems
Data visualization using Tableau
R for Business Analytics
Statistics for Analytics II
Introduction to Enterprise Systems
Business Law

Year 3

Marketing Analytics
Human Resource Analytics
System analysis and design
Big data analytics in Business
Operations Analytics
Data visualization with Power BI
Industrial Training
Data Mining and predictive analytics
Data warehousing

Year 4

Statistical Quality control
Research Methodology
Operations Research
Enterprise and Entrepreneurship
Global Strategy
Data Governance and Ethics
Dissertation
Strategic Analytics
Time series modelling
Artificial Intelligence and analytical trends
Digital Analytics for Marketing
Financial Modeling for decision making

ENTRY QUALIFICATIONS

Students should have either of the following qualifications

Having three Passes (including at least a simple pass for one of the following subjects; Economics, Statistics, Mathematics, Combined Mathematics or Physics) in the Arts stream or three passes in Commerce, Biological science, Physical Science, and Technology streams in a single setting at one of the following examinations or equivalent foreign qualifications is the minimum entry requirement.
G.C.E. Advanced Level examination conducted by the Department of Examinations, Sri Lanka.
G.C.E Advanced Level examination conducted by Pearson Edexel, UK (London A/L).
International Advanced Level examination conducted by Pearson Edexel, UK.
G.S.E Advanced Level examination conducted by Cambridge International Examination, UK
*The students from non-commerce (Arts, Biological Science, Physical Science or Technology) are required to follow a bridging programme offered by the Faculty of Business in their first year. This programme will cover the basic understanding of Management, Accounting, Economics, English and Communication skills.